Case Study: Real Modern Recognition

  • Jul 27, 2020

Backpack

Market: Finance

Product Use: Employee Recognition

Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s year-end party, the top 10 advisors were applauded for their performance and gifted the business backpack. The recipients were impressed with the modern styling of the bag and how convenient it was for traveling. The molded feet on the bottom of the backpack allows it to stand on its own, providing stability even when the main compartment is completely open. The trolley strap is a bonus, making this backpack ideal for traveling to future client visits.

Source: Gemline